Best Bet Databases in
Marketing Information
- Mintel Reports
Product and industry market research reports covering US and International marketplaces.
Must agree to "CONDITIONS OF USE" prior to searching. Free registration required to search database; must use uconn.edu email address: firstname.lastname@uconn.edu
Mintel is for Educational use ONLY. Commercial use is strictly prohibited. Users of Mintel agree that they are a UConn faculty, staff member, or officially registered student of UConn. Mintel cannot be used for commercial research or for any activity associated with an organization other than UConn.
Details -
Terms of Use
Mintel Reports offers product and industry market research reports covering US and International marketplaces. Each report combines data and analysis of the competitive landscape, supply chain, market-share size and trends, and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. Reports may be downloaded as RTF (rich-text format) files; tabular data may also be saved as CSV (comma-separated values) files.
Please note that Mintel requires users to create a personal profile before using this database.
Access restricted to University of Connecticut.
- IBISWorld
Full-text of industry, company, and economic reports, covering over 700 U.S. industries. Reports include key statistics, market characteristics, segmentation, industry conditions, key factors, key competitors and outlook.
updated regularly.
Details -
Terms of Use
IBISWorld provides access to industry, company, and economic reports. The Industry reports cover over 700 U.S. industries. Updated regularly, these reports include key statistics, market characteristics, segmentation, industry conditions, key factors, key competitors and outlook. The database also includes Business Environment reports that explain how economic, demographic and other changes impact on people, enterprises and commerce. The Company Research section contains information on U.S. public and some global companies complete with income statements and balance-sheet data, names of directors, and directory information.
Access restricted to University of Connecticut.
- Passport GMID
Provides comparable statistics for 205 countries on economic indicators, health, foreign trade, environment, lifestyle, industrial and agriculture output, communications and more. Also includes market size data for over 300 consumer products and services.
Varies.
Also Known As
- Euromonitor
- Global Market Information Database (GMID)
- GMID
Details -
Terms of Use
It covers demographic trends, economic indicators, finance, foreign trade, health, labor force, industrial and agricultural production, environmental data, consumer expenditure patterns, retail sales, advertising and media patterns, consumer prices, household patterns, literacy rates, telecommunications, automotive and transport figures, travel and tourism, income and earnings potential. It also includes market size data for over 300 consumer products and services.
Please note that our subscription only covers statistics not the qualitative analysis.
Access restricted to University of Connecticut.
