Marketing Information Research Databases

Marketing Information

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Mintel reports

Product and industry market research reports covering US and International marketplaces.

Must agree to "CONDITIONS OF USE" prior to searching. Free registration required to search database; must use uconn.edu email address: firstname.lastname@uconn.edu
Details - Terms of Use

Mintel Reports offers product and industry market research reports covering US and International marketplaces. Each report combines data and analysis of the competitive landscape, supply chain, market-share size and trends, and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. Reports may be downloaded as RTF (rich-text format) files; tabular data may also be saved as CSV (comma-separated values) files. Please note that Mintel requires users to create a personal profile before using this database
Access restricted to University of Connecticut.
IBISWorld

Full-text of industry, company, and economic reports, covering over 700 U.S. industries. Reports include key statistics, market characteristics, segmentation, industry conditions, key factors, key competitors and outlook. updated regularly.
Details - Terms of Use

IBISWorld provides access to industry, company, and economic reports. The Industry reports cover over 700 U.S. industries. Updated regularly, these reports include key statistics, market characteristics, segmentation, industry conditions, key factors, key competitors and outlook. The database also includes Business Environment reports that explain how economic, demographic and other changes impact on people, enterprises and commerce. The Company Research section contains information on U.S. public and some global companies complete with income statements and balance-sheet data, names of directors, and directory information.
Access restricted to University of Connecticut.
Global Market Information Database (GMID)
Provides comparable statistics for 205 countries on economic indicators, health, foreign trade, environment, lifestyle, industrial and agriculture output, communications and more. Also includes market size data for over 300 consumer products and services. Varies.
Also Known As
- World Marketing Data and Statistics
- WOMDAS
- Euromonitor
Details - Terms of Use
It covers demographic trends, economic indicators, finance, foreign trade, health, labor force, industrial and agricultural production, environmental data, consumer expenditure patterns, retail sales, advertising and media patterns, consumer prices, household patterns, literacy rates, telecommunications, automotive and transport figures, travel and tourism, income and earnings potential. It also includes market size data for over 300 consumer products and services.
Please note that our subscription only covers statistics not the qualitative analysis.
Formerly known as: WOMDAS (World Marketing Data and Statistics)
Access restricted to University of Connecticut.
TableBase

Data from tables published in magazines, brokerage, and government reports. Covers market share, market size, capacity, production, imports and exports, sales, product and brand rankings, forecasts, healthcare statistics, and demographics. 1997-present.
Details - Terms of Use

Tables are drawn from the more than 1000 sources that go into the Business & Industry database and from statistical annuals, brokerage reports, trade association reports, and governmental reports. The contents of the table is indexed - not the text that may accompany the table. Categories include about 100 industry terms; marketing terms, such as "loyalty" and "brand equity;" concept terms; SIC and geographic regions.
Access restricted to University of Connecticut.
Business & Company Resource Center
Company profiles, brand information, rankings, investment reports, company histories, chronologies and periodicals. Includes detailed company and industry news and information. 1980-current.
Details - Terms of Use
Includes:
- Company profiles, including corporate parent/sibling relationships
- Industry ranking
- Products and brands
- Stock prices
- Investment reports
- Industry statistics
- Corporate chronologies and histories
- Consumer marketing data
- Emerging technology reports
- Industry newsletter news and analysis
- Business journal news and analysis
- Press releases
- Global coverage
- Investext (ASCII) reports
- Comprehensive financial overviews
- Twenty minute delayed stock quotes
- Company performance ratings
- Current investment ratings
- First Call Consensus Estimates
- CDA/Investnet Insider Buying & Selling Activity
- CDA/Spectrum Major Shareholders
- Pricing Momentum Short Interest Share and Ratios Key Measures
- Balance sheets and income statements
- Financial ratios
- Coverage of major business events and trends back to 1980
Access restricted to University of Connecticut.

Show all Marketing Information databases (7 more)

Note: The University of Connecticut Libraries purchases access to Licensed Electronic Resources on behalf of the University of Connecticut community. License agreements usually stipulate the following rights and restrictions:

Permitted Uses: Authorized Users may typically display, download, print, and copy a reasonable portion (generally one or two articles or one book chapter) of the Licensed Electronic Resource.

Restrictions: Systematic downloading, distributing, or retaining substantial portions of information or using software such as scripts, agents, or robots, to retrieve information is generally prohibited.